..Gary Dretzka
..Noah Forrest
..Leonard Klady
..David Poland
..Douglas Pratt
..Ray Pride
..Kim Voynar
..Michael Wilmington

June 29, 2008 Weekend Finals Domestic Market Share Top Grossers Canada Wall-Eed: Dead or Very Alive! It was another record breaking frame as debuts of the animated Wall-E and the illustrated action adaptation Wanted propelled ticket sales more than 20% ahead of 2007 figures. Wall-E bowed to an estimated $63.8 million with the shoot 'em up close behind at $51.4 million. The session also saw a buoyant bow of $1.3 million in Quebec (celebrating Canada Day) for Cruising Bar 2 and an OK launch of $193,000 for Bollywood entry Thoda Pyaar Thoda Magic. Limited freshmen entries ranged from potent to fair with the best of the bunch including French import The Last Mistress with a $32,700 gross from two locations and the non-fiction Trumbo generating $27,300 at three venues. Wall-E, Pixar's latest, was always favored to win weekend bragging rights with some pundits predicting an opening salvo of more than $70 million. Conversely, no one expected more than a $40 million debut for Wanted in light of its R-rating and perceived limited distaff appeal. However, a particular clever ad campaign played up Angelina Jolie's presence and cemented the film as a date movie in the public consciousness. The animated adventure appeared well on its way to more than $70 million based upon its Friday box office of $23.6 million. So something akin to shock registered when Saturday business dipped by 5%. Uncharacteristically for a family movie there was a strong opening day "want see" and first day business (abetted by school recess) included midnight shows for both Thursday and Friday. Pixar films traditionally have a strong appeal for adults and initial day exit polls tracked the audience at 47% that were 25 years and older. In fact 22% of the crowd was comprised of unaccompanied adults. Wanted exits tapped its audience at a mean age of 30 and tilted slightly toward women with a 52% score. Both factors contributed to a considerably bigger than expected opening and gave credence to the studio's judgment call to move the film from a planned March debut into the summer after viewing an early assembly. Viewed as counter-programming, it came awfully close to prevailing. Putting aside numerous arcane postings in the record books, the significant achievement was registering two debuts in excess of $50 million that in both instances were not sequels. Historically sequel-lite summers are more apt to translate into better attendance at the multiplex and one can only hope the current season will not glut 2010 with the likes of More Wanted, Iron Man 2, Sexier in the City et al. Neither of the debuting entries put more than a toe into the international marketplace. Wall-E stepped out in a handful of South American countries including a hefty $1 million tally in Brazil while Wanted's only significant foreign exposure was in Great Britain where it was a close second to the launch of Prince Caspian with a $5.2 million weekend. Weekend box office climbed to roughly $190 million for a 32% boost from seven days earlier and a 21% spike from 12 months earlier. Last year's report card had the debuts of Ratatouille and Live Free or Die Hard at the top of the chart with respective bows of $47 million and $33.4 million. With the top two titles attracting about 60% of the audience most of the holdovers experienced drops between 45% and 55%. Last weekend's comedic showdown between Get Smart and The Love Guru translated into sophomoric erosion of 47% and 61% respectively. Kazakhish epic Mongol continued to show strength as it added 115 theaters and maintained a sturdy $3,880 engagement average. The frame's other highlight was the social comedy retread Cruising Bar 2 that reversed recent disappointing returns for local productions in Quebec. Its opening $1.3 million salvo was easily the most potent of the year and topped lifetime theatrical grosses for all but one of the 2008 Canadian releases in the province. - Leonard Klady Weekend Finals - June 27-29, 2008 Title Distrib Weekend % Change* Theaters Cume Wks 1 New Wall-E BV 63,087,526 3992 63,087,526 1 2 New Wanted Uni 50,927,085 3175 50,927,085 1 3 1 Get Smart WB 20,211,242 -48% 3915 77,477,031 2 4 3 Kung Fu Panda Par 11,692,061 -47% 3670 179,276,754 4 5 2 The Incredible Hulk Uni 9,577,245 -57% 3349 115,859,210 3 6 4 The Love Guru Par 5,340,895 -62% 3012 25,222,377 2 7 6 Indiana Jones & Kingdom of Crystal Skull Par 5,179,960 -39% 2556 300,085,447 6 8 5 The Happening Fox 3,907,948 -63% 2483 59,120,854 3 9 8 Sex and the City WB 3,808,288 -42% 1755 140,170,362 5 10 7 You Don't Mess with the Zohan Sony 3,175,214 -57% 2147 91,190,129 4 11 9 Iron Man Par 2,257,113 -44% 1379 309,179,318 9 12 11 Chronicles of Narnia: Prince Caspian BV 1,037,841 -42% 690 137,665,472 7 13 New Cruising Bar 2 Alliance 911,042 120 911,042 1 14 13 Mongel Picturehouse 812,862 4% 209 2,288,109 4 15 10 The Strangers Uni/Alliance 632,115 -70% 602 51,519,705 5 16 12 What Happens in Vegas Fox 370,726 -53% 361 78,344,563 8 17 14 The Visitor Overture 295,387 -23% 191 7,651,884 12 18 15 Baby Mama Uni 205,720 -17% 278 59,644,700 10 19 20 Made of Honor Sony 190,960 14% 291 46,012,734 9 20 New Thoda Pyaar Thoda Magic Yash Raj 181,610 69 181,610 1 21 19 Forbidden Kingdom Lions Gate 130,438 -25% 237 52,487,729 11 22 17 Forgetting Sarah Marshall Uni 124,165 -39% 194 62,725,000 11 23 22 Nim's Island Fox 114,650 -24% 213 47,211,224 13 24 23 Horton Hears a Who Fox 112,623 -24% 209 153,881,396 16 25 16 Kit Kittredge: An American Girl Picturehouse 107,019 -51% 5 450,140 2 26 37 When Did You Last See Your Father Sony Classics 104,543 60% 44 378,873 4 27 30 Sea Monsters: A Prehistoric Adventure nWave 100,639 -5% 48 14,755,088 39 28 27 Then She Found Me Thinkfilm/TVA 95,424 -27% 85 3,384,821 10 29 33 College Road Trip BV 95,276 15% 129 45,218,566 17 30 25 Harold & Kumar Escape Guantanamo WB 94,619 -32% 153 37,928,499 10 31 28 Dolphins and Whales 3-D 3D Entertainment 90,462 -29% 15 2,726,687 20 32 26 The Fall Roadside Attract. 87,256 -34% 55 1,764,375 8 33 32 Roman de Gare IDP 83,486 0% 37 1,154,877 10 34 21 Speed Racer WB 81,016 -47% 112 42,888,276 8 35 45 Brick Lane Sony Classics 67,762 44% 18 137,228 2 36 35 U2 3D nWave 63,247 -14% 12 8,631,306 23 37 31 Young@Heart Fox Searchlight 61,859 -33% 71 3,606,430 12 38 18 Dasavathaaram Ayngaran 58,379 -71% 27 983,732 3 39 38 The Children of Huang Shi Sony Classics 52,396 -19% 40 511,619 6 40 65 Encounter at the End of the World Thinkfilm 49,101 165% 8 127,035 3 41 39 War Inc. First Look 47,336 -17% 33 405,119 6 42 49 Edge of Heaven Metropole 44,749 5% 15 464,950 9 43 29 Ready Tollywood 43,339 -62% 7 184,960 2 44 53 Up the Yangtze KinoS/Zeitgeist 38,770 12% 16 882,467 21 45 54 Roving Mars BV 37,127 11% 8 9,057,078 127 46 48 Priceless IDP 34,862 -19% 30 1,624,571 14 47 50 Before the Rains Roadside Attract. 34,655 -20% 26 683,338 8 48 51 Savage Grace IFC 34,239 -9% 21 243,055 5 49 60 My Winnipeg IFC/Alliance 33,817 63% 8 121,563 3 50 New The Last Mistress IFC 33,554 2 33,554 1 51 42 Prom Night Sony/Alliance 32,220 -34% 86 44,621,613 12 52 34 Young People F*cking Maple Pics 31,403 -61% 19 356,966 3 53 New Finding Amanda Magnolia 31,340 13 31,340 1 54 52 Meet the Browns Lions Gate 30,620 -14% 51 42,434,400 15 55 New Trumbo IDP 28,125 3 28,125 1 56 61 Deep Sea 3-D WB 27,350 35% 10 35,591,463 122 57 RE Magnificent Desolation Imax 26,156 2 24,293,588 145 58 36 The Promotion Weinstein Co. 26,018 -61% 43 362,531 4 59 41 21 Sony 25,746 -50% 67 82,745,776 14 60 57 Reprise Miramax 23,233 -24% 15 469,817 7 61 47 Son of Rambow Par Vantage 23,015 -48% 69 1,662,184 9 62 44 88 Minutes Sony  21,714 -55% 70 17,511,307 11 63 40 Sarkar Raj Eros 20,564 -72% 70 1,009,565 4 64 55 The Counterfeiters Sony Classics 20,166 -38% 20 5,385,542 19 65 68 The Grocer's Son Film Move/Fun 19,990 3% 6 156,528 12 66 59 Surfwise Magnolia 18,077 -19% 12 208,932 8 Source: MCN/EDI   Estimates - June 27-29, 2008 Title Distributor Gross (average) % change * Theaters Cume WALL-E BV 63.8 (15,990) - 3992 63.8 Wanted Uni 51.4 (16,190) - 3175 51.4 Get Smart WB 20.6 (5,270) -47% 3915 77.9 Kung Fu Panda Par 11.6 (3,150) -47% 3670 179.2 The Incredible Hulk Uni 9.3 (2,760) -58% 3349 115.5 The Love Guru Par 5.5 (1,820) -61% 3012 25.4 Indiana Jones Par 5.1 (1,990) -40% 2556 300 The Happening Fox 3.8 (1,520) -64% 2483 59 Sex and the City WB 3.7 (2,120) -43% 1755 140.1 Don't Mess with Zohan Sony 3.1 (1,460) -58% 2147 91.1 Iron Man Par 2.2 (1,610) -45% 1379 309.1 Cruising Bar 2 Alliance 1.3 (10,410) 123 1.3 Chronicles of Narnia: Prince Caspian BV 1.0 (1,510) -42% 690 137.7 Mongol Picturehouse .81 (3,880) 4% 209 2.3 The Strangers Uni/Alliance 1.9 (1,190) -53% 602 50.89 What Happens in Vegas Fox .33 (1,000) -58% 333 78.3 The Visitor Overture .31 (1,620) -19% 191 7.7 Made of Honor Sony .23 (910) 39% 254 46.1 Thoda Pyaar Thoda Magic Yash Raj .19 (2,210) 84 0.19 Baby Mama Uni .18 (650) -35% 278 59.6 Weekend Total ($500,000+ Films) $183.80 - - - % Change (Last Year) - 21% - - - % Change (Last Week) - 32% - - - Also debuting/expanding Kit Kittredge: An American Girl Picturehouse .11 (22,200) -50% 5 0.45 The Last Mistress IFC 32,700 (16,350) - 2 0.03 Finding Amanda Magnolia 30,900 (2,210) - 14 0.03 Trumbo IDP 27,300 (9,100) - 3 0.03 Gunnin for That #1 Spot Oscilloscope 14,200 (1,180) - 12 0.01 Domestic Market Share - To June 12, 2008 Distributor (releases) Gross Market Share Paramount (12) 1030.9 22.90% Warner Bros. (16) 659.2 14.60% Fox (13) 644.9 14.30% Sony (15) 472.6 10.50% Universal (11) 434.9 9.70% Buena Vista (9) 411.2 9.10% Lions Gate (8) 203.7 4.50% Fox Searchlight (5) 150.5 3.30% Par Vantage (9) 71.8 1.60% New Line (4) 61.8 1.40% Focus (5) 60.1 1.40% Miramax (5) 48.1 1.10% MGM (9) 46.4 1.00% Summit (2) 34.9 0.80% Overture (3) 28.2 0.60% Other * (172) 145.8 3.20% * none greater than 0.45% 4505 100.00% Top Grossers Canada - To June 26, 2008 Title Distributor Gross Iron Man Par 27,056,630 Indiana Jones & Kingdom of the Crystal Skull Par 26,394,563 Sex and the City WB 15,701,296 Juno * Fox 14,809,547 Horton Hears a Who Fox 12,554,101 Kung Fu Panda Par 12,436,892 The Chronicles of Narnia: Prince Caspian BV 12,175,488 National Treasure: Book of Secrets * BV 11,573,264 10,000 B.C.  WB 10,458,225 21 Sony 9,915,912 I Am Legend * WB 9,671,048 Alvin and the Chipmunks * Fox 9,318,547 27 Dresses Fox 8,922,972 What Happens in Vegas Fox 8,723,658 The Bucket List WB 8,400,593 Harold & Kumar Escape from Guantanamo Alliance 8,319,460 Jumper Fox 8,254,128 You Don't Mess with the Zohan Sony 8,127,918 The Incredible Hulk Uni 7,805,116 Step Up 2 BV 7,481,090   Top Global Grossers - To June 19, 2008 Title Distributor Gross Iron Man Par 300,785,869 Indiana Jones & Kingdom of the Crystal Skull Par 282,420,731 Horton Hears a Who Fox 153,493,503 Kung Fu Panda Par 133,896,159 The Chronicles of Narnia: Prince Caspian BV 133,758,371 Sex and the City WB 125,920,375 Juno * Fox Searchlight 115,568,583 10,000 B.C.  WB 94,784,201 The Bucket List * WB 92,781,554 National Treasure: Book of Secrets * BV 86,700,433 21 Sony 82,629,719 Cloverfield Par 80,048,433 Jumper Fox 79,914,335 You Don't Mess with the Zohan Sony 76,855,203 27 Dresses Fox 76,808,654 What Happens in Vegas Fox 76,751,534 The Incredible Hulk Uni 74,919,370 Vantage Point Sony 73,083,080 The Spiderwick Chronicles Par 71,748,431 Fool's Gold WB 70,321,498 * does not include 2007 box office