..Gary Dretzka
..
Noah Forrest
..Leonard Klady
..David Poland
..Douglas Pratt
..Ray Pride
..Kim Voynar
..Michael Wilmington

April 13, 2008
April 6, 2008
March 30, 2008
March 23, 2008
March 16, 2008
March 9, 2008
March 2, 2008
Feb 24, 2008
Feb 18, 2008
Feb 10, 2008
Feb 3, 2008
Jan 27, 2008
Jan 21, 2008




April 13, 2008
Weekend Estimates
Domestic Market Share

Hop To It

Weekend movie going dressed up and gave its corsage to the scare fare Prom Night that bested all comers with an estimated $22.8 million. Another freshman, the tough cop Street Kings ranked second with a so-so $12.1 million and the limited wide release preem Smart People entered the fray with respectable revenues of $4.2 million.

There was also a glut of specialized newbies including two Bollywood entries, U, Me Aur Hum with $347,000 at 89 venues and Krazzy 4 racking up $157,000 at 59 sites. The most potent limited releases were the Toronto-preemed drama The Visitor with an $18,800 average at four exposures and the non-fiction geriatric musical Young@Heart that also bowed at four theaters.

The torrent of new movies and the holdover strength of other films came up short overall as domestic film going continued its slow ebb. For the industry, summer can't come too soon and mavens are counting the days down to the May 2 release of Iron Man.

Prom Night, a remake of the Canadian shocker of the 1980s, did better than the $20 million gross most had predicted in light of a season that's seen just fair results for genre entries. Don't believe the spin that there have been too many horror releases or that its appeal is on the wane. What's on the wane is originality (most have been unnecessary remakes) and vitality and the majors and specialists might be better served to do a little r & d rather than scroll through rights catalogues.

Not much was expected for Street Kings based upon a James Ellroy story and it still performed a bit below its anticipated strength. It joins the ranks of such disparate recent releases as Leatherheads and Meet the Browns that opened softer than expected and have experienced more drastic weekly box office drops.

Overall business generated roughly $96 million in ticket sales for a slight 1% decline from the prior weekend. However, it was a significant 21% behind the 2007 session when Disturbia, another horror yarn, opened with a virtually identical Prom card of $22.2 million.

The critics were high on this weekend's Smart People and The Visitor and sales appeared to confirm that an audience that reads reviews also buys movie tickets. That sector simply isn't as avid as the frequents and the effectiveness of starting slow or wide continues to dog the specialized sector of exhibition.

Two of the platformers demonstrate how easy it is to stumble. Young@Heart that's been a festival favorite managed to get across the idea that a heartwarming tale of seniors performing a soft rock repertoire would be an enjoyable alternative. Conversely, Chaos Theory looked just like countless other youth dramas and the absence of something fresh in the mix likely means its roll out will slow to a crawl.


- Leonard Klady



Weekend Finals - April 11-13, 2008

Title
Distrib
Weekend
% Change*
Theaters
Cume
Wks
1
New
Prom Night
Sony/Alliance
20,804,941 - 2700 20,804,941
1
2
New
Street Kings
Fox Searchlight
12,469,631 - 2467 12,469,631
1
3
1
21
Sony
10,470,173 -32% 2736 61,738,420
3
4
2
Nim's Island
Fox
9,111,667 -31% 3518 25,391,566
2
5
3
Leatherheads
Uni
6,276,665 -50% 2771 21,976,580
2
6
4
Horton Hears a Who
Fox
5,920,566 -35% 3209 139,548,920
5
7
New
Smart People
Miramax
4,092,465 - 1106 4,092,465
1
8
5
The Ruins
Par
3,385,395 -58% 2814 13,548,871
2
9
6
Superhero Movie
MGM
3,216,247 -41% 2526 21,304,164
3
10
8
Drillbit Taylor
Par
2,044,988 -40% 2205 28,436,029
4
11
7
Meet the Browns
Lions Gate
1,555,182 -54% 1170 40,098,131
4
12
10
10,000 B.C.
WB
1,478,374 -47% 1550 91,753,844
6
13
11
Stop-Loss
Par
1,102,718 -51% 1305 10,025,906
3
14
9
Shutter
Fox
1,093,946 -61% 1435 24,881,550
4
15
13
The Bank Job
Lions Gate
992,188 -42% 802 28,420,868
6
16
15
Shine a Light
Par Vantage
960,469 -35% 277 2,887,430
2
17
12
Under the Same Moon
Weinstein Co.
953,266 -45% 445 10,337,903
5
18
14
College Road Trip
BV
865,026 -49% 1012 42,301,612
7
19
New
U, Me Aur Hum
Eros
642,923 - 89 642,923
1
20
16
Run Fat Boy Run
Picturehouse
587,221 -57% 534 5,430,641
3
21
18
Vantage Point
Sony
522,492 -52% 575 71,905,849
8
22
19
Miss Pettigrew Lives for a Day
Focus
505,080 -31% 471 11,318,201
6
23
17
Never Back Down
Summit
470,511 -58% 713 23,892,829
5
24
30
The Bucket List
WB
373,434 80% 390 92,191,070
16
25
22
The Counterfeiters
Sony Classics
351,856 -2% 147 3,377,613
8
26
28
The Spiderwick Chronicles
Par
327,918 48% 407 70,278,709
9
27
New
Krazzy 4
Eros
322,426 - 59 322,426
1
28
21
Juno
Fox Searchlight
297,006 -24% 323 143,004,923
19
29
20
The Other Boleyn Girl
Sony
295,006 -50% 405 26,604,525
7
30
23
Fool's Gold
WB
254,987 -26% 275 69,001,981
10
31
26
Sea Monsters: A Prehistoric Adventure
nWave
193,849 -21% 47 11,125,054
28
32
24
National Treasure: Book of Secrets
BV
192,029 -28% 253 218,979,290
17
33
25
In Bruges
Focus
178,357 -28% 163 7,102,257
10
34
39
Step Up 2 the Streets
BV
160,266 61% 246 57,581,892
9
35
32
Priceless
IDP
151,348 -8% 42 523,377
3
36
29
Jumper
Fox
144,008 -32% 209 78,978,177
9
37
33
Flawless
Magnolia
141,148 -7% 63 576,599
3
38
27
Alvin and the Chipmunks
Fox
139,516 -42% 227 217,075,500
18
39
31
Married Life
Sony Classics
129,836 -32% 95 1,197,472
6
40
42
Hannah Montana/Miley Cyrus 3-D
BV
109,517 30% 13 65,138,443
11
41
RE
Bella
Roadside/Seville
106,905 - 30 7,846,310
1
42
35
The Band's Visit
Sony Classics
104,935 -25% 90 2,614,080
10
43
34
27 Dresses
Fox
99,504 -30% 140 76,526,559
13
44
New
Emma Smith: My Story
Candlelight
94,663 - 36 94,663
1
45
New
The Visitor
Overture
86,488 - 4 86,488
1
46
76
Persepolis
Sony Classics
82,522 251% 147 4,293,233
16
47
55
Penelope
Summit
74,483 42% 178 9,745,606
6
48
43
Dolphins and Whales 3-D
3D Entertainment
68,641 -12% 12 962,149
9
49
52
U2 3D
nWave
65,675 17% 17 7,427,757
12
50
38
Definitely, Maybe
Uni
58,243 -45% 194 32,071,363
9
51
54
Space Station 3-D
Imax
57,256 8% 6 74,481,355
312
52
44
Semi-Pro
New Line
53,206 -32% 128 33,370,443
7
53
61
Year My Parents Went on Vacation
City Lights
51,828 45% 30 558,349
9
54
48
Caramel
Roadside Attract.
51,379 -20% 39 863,046
11
55
New
Young@Heart
Fox Searchlight
50,937 - 4 62,231
1
56
New
L'Auberge Rouge
TVA
45,777 - 24 45,777
1
57
New
Bra Boys
Slow Hand
45,589 - 23 45,589
1
58
56
Magnificent Desolation
Imax
45,568 -3% 4 23,395,025
133
59
47
Be Kind Rewind
New Line
45,386 -31% 84 11,101,937
8
60
New
Don Giovanni
Bigger Picture
44,784 - 120 44,784
1
61
45
My Blueberry Nights
Weinstein Co.
43,753 -41% 6 146,391
2
62
41
Untraceable
Sony
42,288 -54% 118 29,120,314
12
63
65
Deep Sea 3-D
WB
39,735 32% 10 34,910,975
111
64
53
Snow Angels
WIP
37,773 -31% 47 316,317
6
65
36
Doomsday
Uni
37,061 -69% 78 11,045,831
5
66
50
Welcome Home Roscoe Jenkins
Uni
35,209 -41% 56 42,312,236
10
67
51
The Hammer
Intl Film Circuit
33,642 -42% 23 373,871
4
68
57
Planet B-Boy
Elephant Eye
31,735 -26% 14 191,623
3
69
New
Ben X
Equinoxe
25,862 - 4 25,862
1
70
62
Flight of the Red Balloon
IFC
23,918 -32% 2 75,129
2
71
New
Chaos Theory
WIP
23,880 - 11 23,880
1
72
82
My Brother is an Only Child
Thinkfilm
23,520 19% 12 59,215
3
73
49
The Eye
Lions Gate
22,545 -63% 49 31,441,242
11
74
72
4 Months, 3 Weeks, 2 Days
IFC/Mongrol
21,767 -14% 39 1,364,127
22
75
46
There Will Be Blood
Par Vantage
21,349 -69% 40 40,186,823
16
76
74
Diary of the Dead
Weinstein Co.
19,421 -23% 36 923,993
9
77
40
Race
UTV
18,426 -81% 20 1,367,024
4
78
79
Roving Mars
BV
17,330 -20% 10 8,491,344
116
79
71
Paranoid Park
IFC/Filmoption
17,311 -39% 24 468,010
6
Source: MCN/EDI

 

Estimates - April 11-13, 2008

Title
Distributor
Gross (average)
% change *
Theaters
Cume
Prom Night
Sony
22.8 (8,450)
-
2700
22.8
Street Kings
Fox Searchlight
12.1 (4,920)
-
2467
12.1
21
Sony
10.6 (3,860)
-31%
2736
61.8
Nim's Island
Fox
9.0 (2,560)
-32%
3518
25.3
Leatherheads
Uni
6.1 (2,210)
-52%
2771
21.8
Horton Hears a Who
Fox
5.8 (1,820)
-36%
3209
139.5
Smart People
Miramax
4.2 (3,820)
-
1106
4.2
The Ruins
Par
3.2 (1,120)
-61%
2814
13.3
Superhero Movie
MGM
3.0 (1,180)
-45%
2526
21.1
Drillbit Taylor
Par
1.9 (870)
-43%
2205
28.2
Meet the Browns
Lions Gate
1.6 (1,350)
-54%
1170
40.1
10,000 B.C.
WB
1.4 (930)
-49%
1550
91.7
Stop-Loss
Par
1.1 (820)
-53%
1305
10
Shutter
Fox
1.1 (760)
-61%
1435
24.9
The Bank Job 
Lions Gate
1.0 (1,210)
-43%
802
28.4
Shine a Light
Par Vantage
1.0 (3,500)
-35%
277
2.9
Under the Same Moon
Weinstein Co.
.93 (2,090)
-46%
445
10.3
College Road Trip
BV
.84 (830)
-51%
1012
42.3
Run Fat Boy Run
Picturehouse
.57 (1,070)
-58%
534
5.4
Vantage Point
Sony
.55 (960)
-49%
575
71.9
Miss Pettigrew Lives for a Day
Focus
.51 (1,080)
-30%
471
11.3
Weekend Total ($500,000+ Films)
-
$89.30
-
-
-
% Change (Last Year)
-
-21%
-
-
-
% Change (Last Week)
-
-1%
-
-
-
Also debuting/expanding
U. Me Aur Hum
Eros
.35 (3,899)
89
0.35
The Counterfeiters
Sony Classics
.34 (2,590)
-5%
131
3.4
Krazzy 4
Eros
.16 (2,660)
-
59
0.16
Emma Smith: My Story
Candlelight
.15 (3,480)
-
42
0.15
The Visitor
Overture
75,200 (18,800)
-
4
0.08
Young@Heart
Searchlight
50,300 (12,580)
-
4
0.06
Bra Boys
Berkela
42,700 (1,860)
-
23
0.04
Chaos Theory
WIP
22,800 (2,070)
-
11
0.02
Dark Matter
First Independ.
9,100 (4,550)
-
2
0.01
Remember the Daze
First Look
2,500 (630)
-
4
0.01

Domestic Market Share - To April 10, 2008

Distributor (releases)
Gross
Market Share
Fox (9) 452.1 19.10%
Warner Bros. (12) 376.5 15.90%
Buena Vista (8) 268.3 11.30%
Sony (11) 245.9 10.40%
Paramount (8) 224.1 9.40%
Lions Gate (7) 144.6 6.10%
Universal (7) 143.3 6.00%
Fox Searchlight (3) 119.7 5.10%
Par Vantage (7) 66.4 2.80%
New Line (4) 61.5 2.60%
Focus (4) 57.5 2.40%
MGM (7) 38.5 1.60%
Miramax (3) 38.1 1.60%
Summit (2) 33.1 1.40%
Overture (2) 20.8 0.90%
Other * (95) 81.4 3.40%
- 2371.8 100.00%

Global Grossers - To March 30, 2008

Title 
Distributor
Gross
I Am Legend
WB
270,214,778
National Treasure: Book of Secrets
BVI
258,452,003
10,000 B.C.
WB
230,668,896
Jumper
Fox
198,747,514
Horton Hears a Who
Fox
197,609,863
Juno
Fox/Mandate
185,142,982
Alvin and the Chipmunks
Fox
168,679,687
Cloverfield
Paramount
157,903,442
Bienvenue chez les Ch'tis
Pathe
157,314,114
The Bucket List
WB
148,939,032
27 Dresses
Fox/Spyglass
134,783,157
Asterix aux jeux Olympiques
Pathe
130,521,428
Vantage Point
Sony
126,507,378
The Spiderwick Chronicles
Paramount
118,422,878
Sweeney Todd
Paramount/WB
125,045,246
Step Up 2
BV/Summit
110,504,896
No Country for Old Men
Miramax/Para
110,232,834
P.S. I Love You
WB/Summit
109,635,887
Enchanted
BV
107,450,510
The Golden Compass
New Line
106,921,784
Rambo
Lions Gate/NuImage
103,202,282
* does not include 2007 box office

 

Top Domestic Grossers - To March 27, 2008

Title
Distributor
Gross
Juno *
Fox Searchlight
113,564,674
Horton Hears a Who
Fox
99,849,148
The Bucket List *
WB
90,378,651
National Treasure: Book of Secrets *
BV
84,668,814
10,000 B.C. 
WB
80,045,351
Cloverfield
Par
79,868,530
Jumper
Fox
77,984,874
27 Dresses
Fox
75,941,603
Alvin and the Chipmunks *
Fox
68,973,565
The Spiderwick Chronicles
Par
68,646,009
Fool's Gold
WB
67,524,778
Vantage Point
Sony
66,948,480
Hannah Montana/Miley Cyrus Concert in 3-D
BV
64,547,158
Step Up 2: The Streets
BV
57,001,753
I Am Legend *
WB
56,933,914
Rambo
Lions Gate
42,754,105
Welcome Home Roscoe Jenkins
Uni
42,093,210
Atonement *
Focus
39,617,946
There Will Be Blood *
Par Vantage
39,438,070
First Sunday
Sony
38,182,387

 

 

 

 


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