|

Weekend Estimates
Top Limited Grosses
Market Share
Big
Teeth
No Strings Attached
The animated
Shark Tale swam to a hat trick as it led weekend movie going
with an estimated $22 million. Overall business for the frame
ebbed back as a pair of national releases - Team America: World
Police and Shall We Dance? - opened to mid-range response
that proved disappointing for the first film and up tempo for
the second.
Shark Tale
has been the big fish in the multiplex pond since its debut and
on Friday earned its fins as it passed the $100 million plateau.
Unlike its summer brethren the film has been going against the
stream that maintains the bigger they are, the harder they fall
with weekly drops of about one-third and if it receives a sizeable
Thanksgiving boost could well finish with a domestic tally close
to $175 million.
However, the
primary attention for the weekend was the less than anticipated
performance of the South Park creative duo's Team America.
The outrageous all-marionette cast action-adventure satire
received a full throttle promotional push and was expected to
gross around $20 million and be competitive with Shark Tale.
Industry tracking supported that assessment but the final
reckoning was $12.3 million for a third place ranking behind the
sophomore frame of Friday Night Lights.
Industry pundits
pointed to the puppet film's Restricted rating as eating away
at the film's core audience. However, more significantly it appears
that the film didn't translate beyond its base, with Saturday
business virtually unchanged from opening day. It bodes ill for
the film sustaining through Thanksgiving.
Shall We
Dance?, based on the popular 1997 Japanese warmity, was just
a step behind with roughly $11.4 million. Initially planned as
a summer opener, the adult targeted yarn had a positive $6,450
average and considering its prime appeal should hold well in the
coming weeks.
Overall business,
buoyed by intense competition in niche sectors, still came shy
of a $100 million cume. It was 9% down from last weekend and 15%
behind the 2003 tally. Last year, the redo of The Texas Chainsaw
Massacre debuted to a startling $28.1 million and Runaway
Jury bowed in third spot with a disappointing $11.8 million.
Both The
Motorcycle Diaries and I Heart Huckabees continued
to add screens and sustain strong response. The Quebec run of
French Oscar-submission Les Choristes received a modest
boost and Stage Beauty appeared to be holding its own as
it grew from three to 21 locations.
There was
a true deluge of new entries targeted at alternative crowds but
few emerged with crossover potential. The most potent of the group
was the period drama Being Julia that arrived with about
$130,000 from nine exposures and it's being touted as an Oscar
contender for Annette Bening's title performance. Similarly,
Venice award winner Vera Drake is seen as an Oscar certainty
for stage vet Imelda Staunton. The potent social drama
grossed roughly $40,000 from two Manhattan sites.
The Sundance-preemed
science-fiction allegory The Final Cut largely unspooled
on digital screens with an unremarkable $220,000 from 117 playdates.
Another fest premiere, the black comic Eulogy, was pretty
much D.O.A. with a $42,000 tally from 22 engagements. Also on
the casualty list were Stephen King's Riding the Bullet
that came and went in 108 theaters with about a $100,000 in its
chamber and the children's allegory The Dust Factory that
had a paucity of fairy sprinkles with a $7,500 response from 22
assembly lines.
While the
response to the African American comedy Hair Show was a
respectable $160,000 from 35 screens, there's little indication
its set to go wider. The decision to open on such a limited basis
is curious considering the recent mining of that audience with
the much tougher sell of Woman Thou Are Loosed that opened
and continues on 300 plus screens.
Among other
limited debuts there were modest results for the American indie
P.S. with an $18,000 gross from four theaters; $11,000
for the powerful African drama Moolaade on two; and Untold
Scandal, a Korean adaptation of Dangerous Liaisons,
generated a tad more than $8,000 from two exposures. The documentary
Z Channel: A Magnificent Obsession appeared to be cable ready
as it limped to about $1,000 from its single screen outing.
- by Leonard
Klady
|