..Gary Dretzka
..Noah Forrest
..Leonard Klady
..R.J. Matson
..David Poland
..Douglas Pratt
..Ray Pride
..Michael Wilmington

May 16, 2007

For Immediate Release:

NOMINEES ANNOUNCED FOR THE HOLLYWOOD REPORTER’S
 36th ANNUAL KEY ART AWARDS

--Competition Honors Excellence in Movie Marketing--
--Winners will be Revealed on Friday, June 15th at the Beverly Hilton--

(May 16, 2007 – Los Angeles) - The Hollywood Reporter today announced the nominees for the36th annual Key Art Awards - the only competition in which working professionals honor their peers for designing and creating motion picture marketing materials.  This unique awards show features 34 categories including posters, trailers, TV spots, print, outdoor, Internet, home entertainment and co-branded advertising.  This year’s Key Art Award winners will be announced on Friday, June 15th at the Beverly Hilton with actor-comedian Rob Corddry serving as host of the event.

For the second year in a row, Lionsgate Entertainment leads the pack of releasing studios with 22 nominations, followed by Disney and its Buena Vista Pictures distribution arm with 14 nominations.  On the agency/vendor side, Trailer Park earned 14 nominations, while Craig Murray Productions came in second with 11 nominations.

The movies up for the most awards this year are “Little Miss Sunshine,” “Pirates of the Caribbean: Dead Man’s Chest,” and “Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan.”  These three diverse films each received 7 nominations.

Below is the full list of the 36th annual Key Art Award nominees.  Nielsen Research Group administered and tabulated the ballots, and will also determine the winner in each category.

“Now in its 36th year, the Key Art Awards is the premier event for the movie marketing community, and as always we’re thrilled to have the opportunity to honor the creative individuals who generate the eye-catching promotional materials that help drive movie attendance and DVD sales,” says John Kilcullen, Publisher of The Hollywood Reporter.  “There is no other awards show like the Key Art Awards, and this year’s event promises to be as fun and irreverent as ever.”

The Key Art Awards attracts more than 1.500 executives and creative professionals from all of the major studios and ad agencies.  This year’s sponsors include: APM Music, Corbis, Crew Creative Advertising, The Los Angeles Times, Microsoft Digital Advertising Solutions, and Weston Mason Entertainment Advertising.

This year’s awards committee received a record breaking 1,452 submissions and 442 movie advertising and marketing professionals served as judges to view and rank the entries. Judging took place at the Pacific Design Center, and the eligibility period for entries was January 2006 to December 2006.

Tickets go on sale on today.  To purchase Key Art Awards tickets or for more information about the event, please visit:  www.hollywoodreporter.com\keyart.

BELOW IS A FULL LIST OF THE 36TH ANNUAL KEY ART AWARD NOMINEES:

ACTION/ADVENTURE TRAILERS
Casino Royale; Create Advertising Group, Sony Pictures; Night Watch; Craig Murray Productions, Fox Searchlight Pictures; Pirates of the Caribbean: Dead Man’s Chest; The Ant Farm, Walt Disney Pictures; Crank; Aspect Ratio, Lionsgate Entertainment;   
V for Vendetta; Giaronomo Productions, Warner Bros.

COMEDY TRAILERS
Borat; Trailer Park, 20th Century Fox; Little Miss Sunshine (Dinner); Craig Murray Productions, Fox Searchlight Pictures; Thank You For Smoking; Craig Murray Productions, Fox Searchlight Pictures; Little Miss Sunshine (The Hoovers); Craig Murray Productions, Fox Searchlight Pictures; Talladega Nights; Ignition Creative, Sony Pictures

**DOCUMENTARY TRAILERS
Deliver Us From Evil; Seismic Productions, Lionsgate; The Bridge; Buddha Jones, First Stripe Productions; Shut Up & Sing; Ignition Creative, The Weinstein Co.; Jesus Camp; Hammer Creative, Magnolia Pictures; An Inconvenient Truth; The Ant Farm, Paramount Vantage

DRAMA TRAILERS
Children Of Men; Universal Pictures, Universal Pictures In-house; The Pursuit of Happyness; Open Road Entertainment, Sony; Hard Candy; Lionsgate, Lionsgate In-house; Little Children; Mark Woollen & Associates, New Line Cinema, Babel; The Ant Farm, Paramount Pictures

HORROR TRAILERS
The Texas Chainsaw Massacre–The Beginning; Trailer Park Inc., New Line Cinema; The Hills Have Eyes; Trailer Park Inc., Fox Searchlight Pictures; The Descent; Lionsgate, Lionsgate In-house; An American Haunting; Alkemi Entertainment, After Dark Films; Perfume: The Story of a Murderer; Flyer Entertainment, Paramount Pictures

ACTION/ADVENTURE TV SPOTS
X-Men: The Last Stand; Trailer Park, 20th Century Fox; Crank; mOcean, Lionsgate; Casino Royale; Create Advertising, Sony Pictures; Superman Returns; Buddha Jones, Warner Bros; The Da Vinci Code; Intralink Film, Sony Pictures

COMEDY TV SPOTS
Little Miss Sunshine (TiVo); Craig Murray Productions, Fox Searchlight Pictures; 
Stranger Than Fiction (Cards :30); Gas Station Zebra, Columbia Pictures; Little Miss Sunshine (All Roads); Craig Murray Productions, Fox Searchlight Pictures; Scary Movie 4; in Sync Advertising, Dimension Films; Stranger Than Fiction (White Review); Aspect Ratio, Columbia Pictures

DOCUMENTARY TV SPOTS
An Inconvenient Truth (Phenomenon); Paramount Vantage, Paramount Vantage In-house; The U.S. vs. John Lennon; Seismic Productions, Lionsgate; An Inconvenient Truth (Percussion Revised); Paramount Vantage, Paramount Vantage In-house; Shut Up And Sing; Buddha Jones, Weinstein Co.; Heart of Gold; Buddha Jones, Paramount Classics

DRAMA TV SPOTS
United 93; MOJO, LLC, Universal Pictures; Babel; Paramount Vantage; Paramount Vantage In-house; Marie Antoinette; Ignition Creative, Sony Pictures; Little Children; Mark Woollen & Associates, New Line Cinema; Blood Diamond; Intralink Film, Warner Bros.

HORROR TV SPOTS
Hostel; Seismic Productions, Lionsgate; The Descent; Seismic Productions, Lionsgate;
HorrorFest (Trailer cutdown); Alkemi Entertainment, After Dark Films; When A Stranger Calls; in Sync Advertising, Screen Gems; The Hills Have Eyes; The Ant Farm, Fox Searchlight Pictures

ANIMATION (TRAILERS & TV SPOTS)
Cars; Trailer Park Inc., Walt Disney Pictures; Barnyard (Taking a Stand); Gas Station Zebra, Paramount; Monster House (Believe); Toy Box Entertainment, SonyPictures Entertainment; Over The Hedge (Welcome to Suburbia); The Ant Farm, DreamWorks; Happy Feet (Trailer #3); Aspect Ratio, Warner Bros.

SPECIAL RECOGNITION - AV
Borat (Ipodat); Trailer Park Inc., 20th Century Fox; The Break-Up (Heart & Soul-King Kong); Trailer Park, Universal Pictures; The Devil Wears Prada (Trailer B); Trailer Park, 20th Century Fox; United 93(Flight 93); Aspect Ratio, Universal Pictures; The Da Vinci Code (Teaser #1); Intralink Film, Sony Pictures

**INTERNATIONAL (TRAILERS & TV SPOTS)
Casino Royale; Create Advertising Group, Sony Picture International; Blood Diamond; MOJO, LLC, Warner Bros. Pictures International; The Departed; MOJO, LLC, Warner Bros. Pictures International; Candy; Zealot, Dendy; The Host; the editpool, Optimum Releasing

BEST MOTION GRAPHICS
Thank You For Smoking; Craig Murray Productions, Fox Searchlight Pictures; Little Miss Sunshine; Craig Murray Productions, Fox Searchlight Pictures; Brick; Mark Woollen & Associates, Focus Features; Hard Candy; Mark Woollen & Associates, Lionsgate; The Da Vinci Code (Teaser #1); Intralink Film, Sony Pictures

CO-BRANDED AUDIO VISUAL
Superman Returns; Trailer Park Inc., Warner Bros.; Pirates of the Caribbean: Dead Man’s Chest: (Master Foods); Buena Vista Pictures Marketing, Buena Vista Pictures Marketing In-house; Pirates of the Caribbean: Dead Man’s Chest: (Office Attack-Master Foods); Buena Vista Pictures Marketing, Buena Vista Pictures Marketing In-house; Cars: (State Farm Big Stars); Buena Vista Pictures Marketing, Buena Vista Pictures Marketing In-house; Pirates of the Caribbean: Dead Man’s Chest: (Volvo Buried); Buena Vista Pictures Marketing, Buena Vista Pictures Marketing In-house.

ACTION ADVENTURE POSTERS
Crank; New Wave Creative, Lionsgate; Superman Returns; The Cimarron Group, Warner Bros; Poseidon; Art Machine, Warner Bros.; Apocalypto; BLT & Associates, Walt Disney Studios; V For Vendetta; Concept Arts, Warner Bros.

ANIMATION POSTERS
A Scanner Darkly (Payoff); Shoolery Design, Inc., Warner Independent Pictures; Renaissance; Indika Entertainment Advertising, Miramax; Ice Age The Meltdown; Faction Creative, 20th Century Fox; Monster House; BLT & Associates, Sony Pictures Entertainment; Cars; Buena Vista Pictures Marketing, The Walt Disney Studios

COMEDY POSTERS
Running With Scissors; Shoolery Design, Inc., TriStar; Borat; New Wave Creative, 20th Century Fox; Thank You For Smoking; New Wave Creative, Fox Searchlight; Nacho Libre; BLT & Associates, Paramount Pictures; Little Miss Sunshine; BLT & Associates, Fox Searchlight Pictures

DOCUMENTARY POSTERS
The U.S. vs. John Lennon; Crew Creative, Lionsgate; Deliver Us From Evil; Ignition Print, in Sync Media, Lionsgate; An Inconvenient Truth; The Ant Farm, Paramount Vantage; Sketches of Frank Gehry; Cardinal Communications USA, Sony Pictures Classics; Dave Chappelle’s Block Party; MOJO, LLC, Rogue Pictures;

DRAMA POSTERS
Clean; bpg, Palm Pictures; Hard Candy; Art Machine, Lionsgate; Little Children; Crew Creative, New Line Cinema; Pan’s Labyrinth; Faction Creative, Picturehouse; Perfume: The Story of a Murderer; BLT & Associates, Paramount Pictures

HORROR POSTERS
The Descent (Skull); Art Machine, Lionsgate; Saw III (Blood Poster); Art Machine, Lionsgate; The Hills Have Eyes; New Wave Creative, Fox Searchlight; Pulse; Trailer Park/The Refinery, Dimension Films; Saw III (Teeth); Art Machine, Lionsgate

TEASER POSTERS  
Hostel; Art Machine, Lionsgate; Madea’s Family Reunion; Crew Creative, Lionsgate; Crank (Heart); New Wave Creative, Lionsgate; Borat; New Wave Creative, 20th Century Fox; V For Vendetta (Big V); Concept Arts, Warner Bros.

**INTERNATIONAL POSTERS
The Black Dahlia; bpg, Millennium Films; Borat (Teaser #2); New Wave Creative, Fox International; Borat (Teaser #1); New Wave Creative, Fox International; The Prestige; Crew Creative, Warner Bros. International; Paris Je T’aime; Trailer Park/The Refinery, Celsius Films

**FESTIVAL/MARKET POSTERS
Eurasia Film Festival; Iconisus L&Y, Tursak; Horror fest: (Version 2); Art Machine, LLC, After Dark Films; HorrorFest (Version 1); Art Machine, LLC, After Dark Films; Los Angeles International Short Film Festival; Crew Creative; Israel Film Festival Poster; The Ant Farm

THEATRICAL STANDEES
Monster House; BLT & Associates & Drissi Advertising, Inc., Sony Pictures Entertainment; Stranger Than Fiction; Drissi Advertising, Inc. & Bemis Balkind, LLC, Sony Pictures Entertainment; Cars; The Arterie, Buena Vista Internaional/The Walt Disney Co.; Flushed Away; The Gemini Group, DreamWorks Animation; Over The Hedge; JJ&A, DreamWorks SKG

SPECIAL RECOGNITION PRINT
Little Miss Sunshine; BLT & Associates, Fox Searchlight Pictures; Saw III (Blood Poster Series); Art Machine, Lionsgate; The Prestige (Dot Banners); Crew Creative, Warner Bros. International; Brick; MOJO, LLC, Focus Features; Pirates of the Caribbean: Dead Man’s Chest; Buena Vista Home Entertainment, The Walt Disney Studios

**OUTDOOR ADVERTISING
Borat (Outdoor Marketing in Context); New Wave Creative, Fox International; The U.S. vs. John Lennon (War is Over-Billboard); Crew Creative, Lionsgate; Superman (Stop the Train Wrap); Crew Creative, Warner Bros. International; Superman (Falling Billboard); Crew Creative, Warner Bros. International

CO-BRANDED PRINT
Cars (AT&T Newspaper Insert); Eclipse Advertising, Buena Vista Pictures Marketing; Pirates of the Caribbean: Dead Man’s Chest (Kodak); Buena Vista Pictures, Buena Vista Pictures In-house; Cars (State Farm-New York Times Insert); Pixar Animation Studios, Buena Vista Pictures Marketing; Pirates of the Caribbean: Dead Man’s Chest (Master Foods); Buena Vista Pictures Marketing, Buena Vista Pictures Marketing In-house

DVD/VHS PACKAGING
The Fly; Dawn Patrol, 20th Century Fox Home Entertainment; Napoleon Dynamite; Vox.Advertising, Fox Home Entertainment; Dr. Seuss’ How The Grinch Stole Christmas; POV, Warner Home Entertainment; Grease (Leather and Satin Jackets); Multi Packaging Solutions, Paramount Home Entertainment; Reservoir Dogs (15th Anniversary Edition); Craig Murray Productions, Lionsgate

HOME ENTERTAINMENT
(Special Recognition)
The DaVinci Code (Gift Set International); Deadline, Sony Pictures Home Entertainment International; Forbidden Planet (Ultimate Collector’s Edition); Reneric and Company, Inc, Warner Home Video / Warner Bros; Walk The Line (The Black Edition); Shoolery Design, Inc., 20th Century Fox Home Entertainment; The DaVinci Code (Gift Set Domestic); Deadline, Sony Pictures Home Entertainment; The Buster Keaton Collection; Cold Open, Sony Pictures Home Entertainment

HOME ENTERTAINMENT
(Consumer A/V)
Barnyard (Sing-Along); Trailer Park Inc., Paramount Home Entertainment; The Descent (Girls Night Out); Trailer Park Inc., Lionsgate Home Entertainment; The Wild (Wild DVD); Craig Murray Productions/Home Entertainment; Reds (There is a Movie); The Cimarron Group, Paramount Home Video; Mr. & Mrs. Smith (Longer); Flyer Entertainment, 20th Century Fox Home Entertainment

**BEST COPY  (Print & AV)
Open Season; Trailer Park Inc., Columbia Pictures; Thank You for Smoking; Craig Murray Productions, Fox Searchlight Pictures; The Break-Up; Byers Productions, Inc., Universal Pictures; Talladega Nights; Ignition Creative, Sony Pictures; Running With Scissors; Roccopy, TriStar Pictures

BEST WEBSITE DESIGN
Children of Men; Project C, Universal Pictures; Miami Vice; Project C, Universal Pictures; X-Men: The Last Stand; Hybrid Studio, Inc, 20th Century Fox; Eragon; 65 Media, 20th Century Fox; Casino Royale; Whittman Hart, Sony Pictures Entertainment

SPECIAL RECOGNITION INTERNET
Snakes On A Plane (Personalized Viral Campaign); Varitalk, New Line Cinema; Eragon (Community); 65 Media, 20th Century Fox; Pan’s Labyrinth (Journals of Imagination); Deep Focus, Picturehouse; The Black Dahlia (Dark LA Viral Video); Exopolis, Universal Pictures; A Scanner Darkly (Banner Campaign); The Aura Group, Warner Independent Films

**Winners in these categories will be announced in The Hollywood Reporter prior to the Key Art Awards show.  Awards will be presented in advance.  Winners in these categories will also be announced during the show, but will not be asked to the stage to give acceptance speeches.

About The Hollywood Reporter (www.hollywoodreporter.com)
The Hollywood Reporter is a must-read for entertainment’s most powerful, influential people, with more than 175,000 key decision makers worldwide relying on the brand that enables success in a continually evolving business and creative environment. The Hollywood Reporter’s products include print editions published both daily and weekly, a daily e-mail edition, THR-East, the Neal award-winning Web site, www.HollywoodReporter.com,  The Hollywood Reporter, Esq., The Hollywood Reporter Europe and Starz The Hollywood Reporter, a weekly half-hour TV news program that focuses on the business of making movies. The Hollywood Reporter also has partnerships with both Reuters and IMDB, which help to facilitate the channeling of information from The Hollywood Reporter to industry players and consumers alike. The Hollywood Reporter is published by Nielsen Business Media.

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